To say that the hottest outlet in early 2020 is undoubtedly the live broadcast of e-commerce. The former founder of Hammer Technology, Luo Yonghao, has transformed into an online celebrity with goods. After finishing his debut on Douyin on April 1, an open and secret battle over who is the "first brother with goods" immediately emerged. Whether Lao Luo, who has gained nearly 4.3 million fans in 5 days, can create a "Li Jiaqi-style delivery" record in the premiere tomorrow has become the focus of everyone's attention. Obviously, other top Internet celebrities are not willing to give up the hot spot to Luo Yonghao. Previously, the well-known anchor Wei Ya has decided that on April 1, her live broadcast room will sell rockets for the first time in the world. "The original price is 45 million yuan, and the current price in Taobao's live broadcast room is 40.01 million yuan."
Many netizens were hotly discussing, "Am I missing the 4.99 million yuan?" Four battles of e-commerce live broadcast Xiaolu, the female apprentice of the Kuaishou head-carrying anchor Simba, even challenged Luo Yonghao directly on Weibo, hoping to discuss with Lao Luo about selling goods, and said that he will see the highs and lows on April 1. Four battles of e-commerce live broadcast With the participation of many well-known Internet celebrities, the "April Fool's Day War" in the field of e-commerce live broadcast seems to be triggered. And the entire e-commerce live broadcast field has never been so lively as it is now. After Taobao’s live broadcast became popular, Pinduoduo listed Phone Number List live broadcast as its strategic business in 2020; this year, short video platforms Douyin and Kuaishou, which have billions of DAUs, listed e-commerce live broadcasts as winners and losers.
“You 60 million, I 100 million. The content platform Xiaohongshu and Weibo, after lingering for many years, have now started live broadcasts with goods; even Douyu and Huya, which mainly focus on game live broadcasts, have recently restarted to bring goods. Live news. At the hottest outlet in 2020, 4 battles with live broadcasts have started. Which platform will succeed and which platform will be disappointed?